How do you make your product stand out among its competitors, and make your value propositioning clear to your customers? Brand and marketing expert Abhishek Sareen discusses the importance of positioning in marketing … Read more
Through his experience in retail and branding, Abhishek Sareen discusses what is retail merchandizing, how to manage categories and the ins and outs of visual merchandizing. Retail Merchandizing Fundamentals That Make Your Store … Read more
What is a brand strategy & why do you need it? Here’s a COMPLETE guide on how to do branding for startups by branding & marketing expert Abhishek Sareen. What is a brand? … Read more